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During the CES event at C-Space, TikTok Shop aimed to enhance brand awareness among key decision-makers from top Consumer Electronics and Health & Lifestyle brands. We hosted LIVE shopping demos that were streamed live on TikTok Shop, showcasing TTS features and capabilities with our top 10 brands, including Therabody, Wyze, Benefit Cosmetics, Newegg, and more.
We produced TikTok-style videos to capture the highlights of our booth at the event, featuring everything from vox pop-style interviews with our brands to TikTok trends like "this is your sign" encouraging visitors to stop by.