Knowledge is Bulletproof Client: SOC Film, Pakistan
Agency: Impact BBDO
Role: Design
Awards: Cannes Lions - 1x Shortlist / Dubai Lynx - 1x Bronz
Introducing the world's first bulletproof novel: a book that tells the girls' stories on paper but which is bound with a cover made of bullet-resistant Kevlar-XP fibre. Released on World Book Day, all sales profits go to charities under SOC Outreach Foundation to help girls' education.